{"id":2476,"date":"2018-11-12T13:10:43","date_gmt":"2018-11-12T12:10:43","guid":{"rendered":"https:\/\/www.straberger.at\/?p=2476"},"modified":"2023-02-27T11:12:47","modified_gmt":"2023-02-27T10:12:47","slug":"types-of-trademarks-euipo-and-austrian-patent-office","status":"publish","type":"post","link":"https:\/\/www.straberger.at\/en\/types-of-trademarks-euipo-and-austrian-patent-office\/","title":{"rendered":"Types of trademarks EUIPO and Austrian Patent Office"},"content":{"rendered":"

New:<\/p>\n

Motion and Multimedia mark<\/strong><\/p>\n

These are animated logos – often known as GIFs. Such can now be registered as trademarks. Motion marks consist of a movement or a change in the position of a trademark element. Multimedia marks combine image and sound. Such can now also be registered in Austria and not only in the EU (EUIPO)<\/p>\n

We as lawyers in Wels<\/a> can assist you with such tasks.<\/p>\n

Dr. Christopher Straberger<\/a> has been admitted to the EUIPO (European Union Intellectual Property Office) for many years as a European Trademark and Design Attorney<\/p>\n

 <\/p>\n

Other types:<\/p>\n

Word mark<\/strong><\/p>\n

A word mark consists exclusively of words or letters, numbers, other typographic signs or a combination of them that can be typewritten.<\/p>\n

Figurative mark<\/strong><\/p>\n

A figurative mark consists only of picture elements and can be colored. It contains no word components ..<\/p>\n

Figurative mark with word elements *<\/strong><\/p>\n

A figurative mark in combination with word elements<\/p>\n

Shape mark<\/strong><\/p>\n

A shape mark consists of a three-dimensional shape or extends to it. It may include containers, packaging, the product itself or its design.<\/p>\n

Shape mark with word elements *<\/strong><\/p>\n

A shape mark containing word elements.<\/p>\n

Position mark<\/strong><\/p>\n

Such a trade mark consists of the particular placement or affixing of the mark on the product.<\/p>\n

Pattern mark<\/strong><\/p>\n

consists entirely of a series of elements that are repeated regularly.<\/p>\n

Color mark<\/strong><\/p>\n

A color mark is a mark consisting of a single color (without outlines) or of a color combination<\/p>\n

Sound mark<\/strong><\/p>\n

A sound mark consists exclusively of a sound or a combination of sounds.<\/p>\n

Motion mark<\/strong><\/p>\n

A trade mark consisting of a movement or change of position of the elements of the mark – recordable by e.g. consecutive still images or a video file.<\/p>\n

Hologram mark<\/strong><\/p>\n

Hologram marks consist of elements with holographic features.<\/p>\n","protected":false},"excerpt":{"rendered":"

New: Motion and Multimedia mark These are animated logos – often known as GIFs. Such can now be registered as trademarks. Motion marks consist of a movement or a change in the position of a trademark element. Multimedia marks combine image and sound. Such can now also be registered in Austria and not only in […]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[23],"tags":[],"class_list":["post-2476","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"yoast_head":"\nTypes of trademarks EUIPO and Austrian Patent Office - Rechtsanwaltskanzlei in Wels<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.straberger.at\/en\/types-of-trademarks-euipo-and-austrian-patent-office\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Types of trademarks EUIPO and Austrian Patent Office - Rechtsanwaltskanzlei in Wels\" \/>\n<meta property=\"og:description\" content=\"New: Motion and Multimedia mark These are animated logos – often known as GIFs. Such can now be registered as trademarks. Motion marks consist of a movement or a change in the position of a trademark element. Multimedia marks combine image and sound. Such can now also be registered in Austria and not only in [...]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.straberger.at\/en\/types-of-trademarks-euipo-and-austrian-patent-office\/\" \/>\n<meta property=\"og:site_name\" content=\"Rechtsanwaltskanzlei in Wels\" \/>\n<meta property=\"article:published_time\" content=\"2018-11-12T12:10:43+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-02-27T10:12:47+00:00\" \/>\n<meta name=\"author\" content=\"straberger\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"straberger\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.straberger.at\/en\/types-of-trademarks-euipo-and-austrian-patent-office\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.straberger.at\/en\/types-of-trademarks-euipo-and-austrian-patent-office\/\"},\"author\":{\"name\":\"straberger\",\"@id\":\"https:\/\/www.straberger.at\/#\/schema\/person\/17bea1bfd9ceaa91e4af8f1f8891e6b0\"},\"headline\":\"Types of trademarks EUIPO and Austrian Patent Office\",\"datePublished\":\"2018-11-12T12:10:43+00:00\",\"dateModified\":\"2023-02-27T10:12:47+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.straberger.at\/en\/types-of-trademarks-euipo-and-austrian-patent-office\/\"},\"wordCount\":304,\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.straberger.at\/en\/types-of-trademarks-euipo-and-austrian-patent-office\/\",\"url\":\"https:\/\/www.straberger.at\/en\/types-of-trademarks-euipo-and-austrian-patent-office\/\",\"name\":\"Types of trademarks EUIPO and Austrian Patent Office - Rechtsanwaltskanzlei in Wels\",\"isPartOf\":{\"@id\":\"https:\/\/www.straberger.at\/#website\"},\"datePublished\":\"2018-11-12T12:10:43+00:00\",\"dateModified\":\"2023-02-27T10:12:47+00:00\",\"author\":{\"@id\":\"https:\/\/www.straberger.at\/#\/schema\/person\/17bea1bfd9ceaa91e4af8f1f8891e6b0\"},\"breadcrumb\":{\"@id\":\"https:\/\/www.straberger.at\/en\/types-of-trademarks-euipo-and-austrian-patent-office\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.straberger.at\/en\/types-of-trademarks-euipo-and-austrian-patent-office\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.straberger.at\/en\/types-of-trademarks-euipo-and-austrian-patent-office\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Startseite\",\"item\":\"https:\/\/www.straberger.at\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Types of trademarks EUIPO and Austrian Patent Office\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.straberger.at\/#website\",\"url\":\"https:\/\/www.straberger.at\/\",\"name\":\"Rechtsanwaltskanzlei in Wels\",\"description\":\"Dr. Christopher Straberger\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.straberger.at\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.straberger.at\/#\/schema\/person\/17bea1bfd9ceaa91e4af8f1f8891e6b0\",\"name\":\"straberger\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.straberger.at\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/4ff156566f148522f581b8668355ff687ca5bb41a934b55d64ea322cdf58be2b?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/4ff156566f148522f581b8668355ff687ca5bb41a934b55d64ea322cdf58be2b?s=96&d=mm&r=g\",\"caption\":\"straberger\"},\"url\":\"https:\/\/www.straberger.at\/en\/author\/straberger\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Types of trademarks EUIPO and Austrian Patent Office - Rechtsanwaltskanzlei in Wels","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.straberger.at\/en\/types-of-trademarks-euipo-and-austrian-patent-office\/","og_locale":"en_US","og_type":"article","og_title":"Types of trademarks EUIPO and Austrian Patent Office - Rechtsanwaltskanzlei in Wels","og_description":"New: Motion and Multimedia mark These are animated logos – often known as GIFs. Such can now be registered as trademarks. Motion marks consist of a movement or a change in the position of a trademark element. Multimedia marks combine image and sound. Such can now also be registered in Austria and not only in [...]","og_url":"https:\/\/www.straberger.at\/en\/types-of-trademarks-euipo-and-austrian-patent-office\/","og_site_name":"Rechtsanwaltskanzlei in Wels","article_published_time":"2018-11-12T12:10:43+00:00","article_modified_time":"2023-02-27T10:12:47+00:00","author":"straberger","twitter_card":"summary_large_image","twitter_misc":{"Written by":"straberger","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.straberger.at\/en\/types-of-trademarks-euipo-and-austrian-patent-office\/#article","isPartOf":{"@id":"https:\/\/www.straberger.at\/en\/types-of-trademarks-euipo-and-austrian-patent-office\/"},"author":{"name":"straberger","@id":"https:\/\/www.straberger.at\/#\/schema\/person\/17bea1bfd9ceaa91e4af8f1f8891e6b0"},"headline":"Types of trademarks EUIPO and Austrian Patent Office","datePublished":"2018-11-12T12:10:43+00:00","dateModified":"2023-02-27T10:12:47+00:00","mainEntityOfPage":{"@id":"https:\/\/www.straberger.at\/en\/types-of-trademarks-euipo-and-austrian-patent-office\/"},"wordCount":304,"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.straberger.at\/en\/types-of-trademarks-euipo-and-austrian-patent-office\/","url":"https:\/\/www.straberger.at\/en\/types-of-trademarks-euipo-and-austrian-patent-office\/","name":"Types of trademarks EUIPO and Austrian Patent Office - Rechtsanwaltskanzlei in Wels","isPartOf":{"@id":"https:\/\/www.straberger.at\/#website"},"datePublished":"2018-11-12T12:10:43+00:00","dateModified":"2023-02-27T10:12:47+00:00","author":{"@id":"https:\/\/www.straberger.at\/#\/schema\/person\/17bea1bfd9ceaa91e4af8f1f8891e6b0"},"breadcrumb":{"@id":"https:\/\/www.straberger.at\/en\/types-of-trademarks-euipo-and-austrian-patent-office\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.straberger.at\/en\/types-of-trademarks-euipo-and-austrian-patent-office\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.straberger.at\/en\/types-of-trademarks-euipo-and-austrian-patent-office\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Startseite","item":"https:\/\/www.straberger.at\/en\/"},{"@type":"ListItem","position":2,"name":"Types of trademarks EUIPO and Austrian Patent Office"}]},{"@type":"WebSite","@id":"https:\/\/www.straberger.at\/#website","url":"https:\/\/www.straberger.at\/","name":"Rechtsanwaltskanzlei in Wels","description":"Dr. Christopher Straberger","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.straberger.at\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.straberger.at\/#\/schema\/person\/17bea1bfd9ceaa91e4af8f1f8891e6b0","name":"straberger","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.straberger.at\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/4ff156566f148522f581b8668355ff687ca5bb41a934b55d64ea322cdf58be2b?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/4ff156566f148522f581b8668355ff687ca5bb41a934b55d64ea322cdf58be2b?s=96&d=mm&r=g","caption":"straberger"},"url":"https:\/\/www.straberger.at\/en\/author\/straberger\/"}]}},"_links":{"self":[{"href":"https:\/\/www.straberger.at\/en\/wp-json\/wp\/v2\/posts\/2476","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.straberger.at\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.straberger.at\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.straberger.at\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.straberger.at\/en\/wp-json\/wp\/v2\/comments?post=2476"}],"version-history":[{"count":1,"href":"https:\/\/www.straberger.at\/en\/wp-json\/wp\/v2\/posts\/2476\/revisions"}],"predecessor-version":[{"id":2477,"href":"https:\/\/www.straberger.at\/en\/wp-json\/wp\/v2\/posts\/2476\/revisions\/2477"}],"wp:attachment":[{"href":"https:\/\/www.straberger.at\/en\/wp-json\/wp\/v2\/media?parent=2476"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.straberger.at\/en\/wp-json\/wp\/v2\/categories?post=2476"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.straberger.at\/en\/wp-json\/wp\/v2\/tags?post=2476"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}